Hi,
So now I have a project!
Today we presented our project ideas to the manager of Kamppi mall, and we got really positive feedback. :) My project is still waiting confirmation on some technical details about using the comercial screen inside, but I´m hoping for the best.
Here is my thoughts so far:
”MITÄ MIETIT TÄNÄÄN? / WHAT ARE YOU THINKING OF TODAY?”
About the project:
Kamppi is very busy place with a hectic pulse of people coming and going because it´s not only a shopping mall, but also a traffic terminal for buses and metro, so people are often in a hurry. There is a different variation of people: some are there shopping, some are having lunch or coffee, others are waiting for the transportation, or using Kamppi as a short cut. Some people are there just hanging there.
With my project ”MITÄ MIETIT TÄNÄÄN? / WHAT ARE YOU THINKING OF TODAY?”
I would like to make people stop for a second and think of what they have in their minds while being in Kamppi.
My way of doing the project would be making a stand to the first floor for a day with the question ” What are you thinking today?” / ”Mitä ajattelet tänään?” so that people could write their thoughts on a paper or blackboard or notepad. (still have to think of this one!)
I would collect those papers with thoughts, and then next week post them to the screen inside Kamppi and create a poetic collage / diary page of thoughts that people are having in the mall, with the ending line: ” Mitä mietit tänään? What are you thinking of today?”
My goal in the project is to make people stop for a second and give a moment for their own thoughts. Make them be present in the moment and conscious of their thoughts. Make consumer a thinker. Instead of commericials the screen would show people´s thoughts.
The idea is also to create a positive feeling, to make people read other people´s thoughts and with that point out the variety of people in Kamppi, having different or same kind of thoughts.
The layout would be very simple and peaceful, so that it would not create more restless stimulation to the surrounding space.
The target group for my project is the people in Kamppi.
So now I have a project!
Today we presented our project ideas to the manager of Kamppi mall, and we got really positive feedback. :) My project is still waiting confirmation on some technical details about using the comercial screen inside, but I´m hoping for the best.
Here is my thoughts so far:
”MITÄ MIETIT TÄNÄÄN? / WHAT ARE YOU THINKING OF TODAY?”
About the project:
Kamppi is very busy place with a hectic pulse of people coming and going because it´s not only a shopping mall, but also a traffic terminal for buses and metro, so people are often in a hurry. There is a different variation of people: some are there shopping, some are having lunch or coffee, others are waiting for the transportation, or using Kamppi as a short cut. Some people are there just hanging there.
With my project ”MITÄ MIETIT TÄNÄÄN? / WHAT ARE YOU THINKING OF TODAY?”
I would like to make people stop for a second and think of what they have in their minds while being in Kamppi.
My way of doing the project would be making a stand to the first floor for a day with the question ” What are you thinking today?” / ”Mitä ajattelet tänään?” so that people could write their thoughts on a paper or blackboard or notepad. (still have to think of this one!)
I would collect those papers with thoughts, and then next week post them to the screen inside Kamppi and create a poetic collage / diary page of thoughts that people are having in the mall, with the ending line: ” Mitä mietit tänään? What are you thinking of today?”
My goal in the project is to make people stop for a second and give a moment for their own thoughts. Make them be present in the moment and conscious of their thoughts. Make consumer a thinker. Instead of commericials the screen would show people´s thoughts.
The idea is also to create a positive feeling, to make people read other people´s thoughts and with that point out the variety of people in Kamppi, having different or same kind of thoughts.
The layout would be very simple and peaceful, so that it would not create more restless stimulation to the surrounding space.
The target group for my project is the people in Kamppi.
 |
| Mockup picture of the screen. |
No comments:
Post a Comment